By Bob Lipinski One of most overlooked areas of sales and profit is the cold box. It’s a great merchandising tool, but unfortunately, low profit, and/or low demand wines often occupy this limited, yet valuable space. Proper cold box management can dramatically...
ABOUT BOB
Bob Lipinski, author of 10 books; writes, consults, and conducts training seminars on Wine, Spirits, and Food and is available for speaking engagements.
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